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The basketball game Nike and Adidas didn't ever want to see finally happened and it was fantastic - CBSSports.com
Under Armour and Adidas are coming after Nike, the reigning king of March Madness sponsorships (UA) (NKE) — Quartz
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Under Armour-sponsored schools make up 15% of NCAA tournament field, trailing Nike - Baltimore Business Journal
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Saint Peter's: the tiny college taking on basketball giants and winning | NCAA tournament 2022 | The Guardian
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GRCC men's basketball team tops Great Lakes Christian College, women's team falls in Illinois | Grand Rapids Community College
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College Basketball's Most Valuable Teams: March Madness May Be Canceled, But The Top Programs Are Thriving
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